Note from BW of Brazil: It’s great to see Nayara Justino has been able to attract media coverage and her bout with depression has apparently ended. For those of you not familiar with her, Nayara was the woman who was selected at the end of 2013 to to hold the title and post of Globeleza, the official representative of the Globo TV network’s Carnaval season. Nayara was elected by TV viewers fair and square in a sort of reality show contest among a group of other contestants.
To signal the coming of the Carnaval season, Globo TV has featured a black Globeleza woman dancing the samba nearing completely nude in short televised vignettes for about 23 years and Nayara, the fourth woman to hold the title, was the first to earn the title by way of a contest. Unfortunately, troubles began almost immediately after Nayara’s video clips began to air on the network. She was soundly and brutally criticized by the public in ways that many argue showed the racist, color hierarchy that is dominant in Brazilian society. Nayara was dismissed from the post before even completing a year as the Globeleza which led to a bout with depression.
Black women activists have long rejected the representation of black women as the Globeleza woman as being highly racist, sexist and symbolic of the black woman’s place in the Brazilian imagination, but still rallied to her defense due to the cruel nature of how she was treated. Slowly, Justino picked herself up and began making public appearances again. Here, she is featured in a photo session with a popular singer from Angola!
Nayara Justino gets together with Angolan singer in campaign against prejudice
Courtesy of Quem
Adi Cudz was in Rio de Janeiro and took pictures on the beach with the former Globeleza
Nayara Justino got together with Angolan singer Adi Cudz for sexy photos on a Rio de Janeiro beach. But calm down! She is married and the photo shoot is part of a campaign against racism.
Nayara, who was the Globeleza 2014 claimed to be the victim of prejudice and decided to pose next to Cudz to show the beauty of the black race. “People called me a macaca (monkey), when I went into stores people don’t help me, when my husband arrives, he white, people rush to serve him, then he says he’s with me. Throughout childhood I suffered with jokes related to my hair,” said Nayara.
The Angolan even said he was impressed with racism in Brazil. “When I got a taxi, I saw the boy opened the door for people to get in the car, he didn’t do the same for me. At the restaurant in Barra da Tijuca, I was standing at the door and no one served me, people arrived after me and were served. I had to go to reception to ask for service. Not to mention that when I arrived at the hotel they didn’t get my bags, they didn’t tend to me as they did other people. I never suffered this in Portugal,” he explained, who lives as much in the Portuguese capital, as in Angola.
Nayara Justino is perfection! A black goddess! 🙂
It ain’t cool to portray Black love when it ain’t real…Why is she not standing wit her white husband in those pictures?…I mean this is a campaign against “prejudice” right? Those Black female activist should have let them white folks eat her alive…Did her husband stand up for? Where his article at? Where his campaign at? She’s a traitor and a coward.
Note to the sympathizers: White Supremacy is much harsher, I promise.
What a backward place Brazil seems to be, that even common courtesies in the service industry is reserved only for whites or the extra brights. What a thing to have to work to spend your money in these establishments. Have to hunt down reception for service, have to lug you own luggage, have to get your own luggage in and off the taxi yourself, what a piece of work. I am sure there are Black Brazilians hotels or B&Bs, and Black owned restaurants and Black owned taxi service where Black Brazilians can go and spend their hard earned money. How humiliating is it that Blacks in Brazil have to beg for simple humane service, no way would I spend my money with whites, no way. I would hunt down Black businesses and spend my money with people who treat me like a human being. Fck em!
her comment about her people teasing her just sums up why shes with a white husband.. tragic..
Well, I believe there’s more to this. Of course what you wrote could be true, but black Brazilian women have long exposed how black men don’t want them. For me, that probably played a HUGE in her mate selection.
Can someone clarify this claim: In Brazil if you are black: “You Have to hunt down reception for service, have to lug you own luggage, have to get your own luggage in and off the taxi yourself, what a piece of work.”. is this the same treatment for foreigners blacks? I intend to visit Brazil for the summer Olympic, is the hotel service that poor toward black in Brazil?
Hello there Denis!
Here’s the thing. None of these stories sound as if they couldn’t happen. Quite frankly, I read many stories of the sort over the years, but also, I wouldn’t say that this happens to all black Brazilians all the time. The point is, when it does happen and people report it online or it’s picked up by the media, it sort of snowballs. This is not saying that these things don’t happen; this blog consistently reports incidents of a racist nature but it would be impossible to report every thing that happens every minute.
People don’t want to admit it, but black Brazilians ARE treated as second-class citizens. FACT! But it’s best to continue on with your life not expecting it and then denounce if it happens.
I believe that foreign blacks are treated to a degree better in Brazil if it is known that they are from the US. Africans and Haitians, in many ways, are treated worse than the native black Brazilians.
I will not generalize about hotel service. I’ve spoken to numerous foreign blacks who have visited Brazil and rarely have I heard of any problems of this sort.
Bottom line. Be aware of the problem but let it deter you from knowing another country.
Thanks you for the clarification. I will do my due diligence, check the hotel service review and get recommandations from friends. Frankly it is mind boggling to think that in Brazil hotel services is tainted with discrimination based on skin color. I believe the customer is king worldwide. I bring my money and I should get all services with courtoisies.