
Note from BW of Brazil: The question of hair texture has long been at the root of who is considered attractive and what is deemed the standard of beauty in Brazil. Over the course of 350 years of black slavery and nearly 126 years since abolition in 1888, the idea associating African descendants with the term “cabelo ruim”, or “bad hair” has been deeply rooted in Brazilian society. But in recent years, after decades of organizing and black consciousness campaigns, one can note a growing change in the perception of the Afro-Brazilian population with more and more people working with more natural and/or voluminous hair textures and finding themselves to be beautiful. While two of the actresses appearing in this post (Barbosa and Januza) were recently at the center of controversy due to their depictions as black women in their roles on TV series, this post celebrates the styles they rock on the top TV network’s latest hit novela (soap opera).
See how to get hair with curls equal to the actresses of Em família
Courtesy of EGO Globo
Inspired by actresses like Erika Januza and Jessica Barbosa, hairstylists offer tips on care and cuts to keep your locks in the perfect shape.

Besides Gabriela Carneiro da Cunha – who participated in the first phase of the novel Em família and told the EGO website what she does to have perfect curls – several actresses 9pm drama have curly hair. Erika Januza, Roberta Almeida, Jessica Barbosa and Lica Oliveira are part of this team. Below, hairstylists give tips to get the perfect curly locks, equal to the cast of the novela. Check it out!
Cuts
“With the short hair, at the height of the shoulders, the actress Erika Januza (pictured above, right) shows a symmetrical cut with curls cut at the same length. The result is controlled and well distributed around her face,” says Rudi Werner, owner of the Werner Coiffeur salon chain. “The hair of actress Jessica Barbosa (below left) concentrates the volume in the upper region. To copy it, ask your hairstylist for a peaked cut, with the strands of the upper region of the head shorter,” says the hairstylist. “Medium hair is always a great option for those who have curly hair. Avoid the pyramid effect, with volume concentrated in the neck region, peaking at the locks from the height of the eyes,” advises Werner.

Treatments
“The ideal is that the locks are always hydrated and never straightened. One tip is to use specific products for your hair type. I recommend Monoi oil, which comes from Tahiti. Use good finishers with oil, they help keep the locks always hydrated,” advises Lela Athanasio, of Crystal Hair Ipanema in Rio. “Naturally more opaque, cabelos crespos (kinky/curly hair) are much drier. Therefore weekly hydration is extremely necessary,” advises Alexandre Rodrigues, of the Rio salon Ophicina do Cabelo. “To give a final touch, a good curl activator will keep the cut pretty and the strands aligned,” says Lela.
Source: Ego, Black Women of Brazil
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